Hi, I'm Kristen.

Web Design Through The Lens of User Experience

When it comes to web design, function is just as important as form.

I love to create designs and web solutions that make sense for you, your business, and your clients. From the fonts and colors that make your site sparkle, to the features and functionality that keep your visitors returning, I believe that every detail matters. I build websites that not only look great on screen, but also meet the needs of the users behind the screen.

Web Design

WordPress Installation, Troubleshooting, & Maintenance

Common Projects

  • Migrate sites to WordPress from another platform
  • Install and customize WordPress sites with fonts, designs, and plugins
  • Maintain over 40 WordPress websites monthly, updating plugins, making client-requested changes, running backups, and troubleshooting issues

Graphic Design

Commercial Art, Email Marketing, & Social Media

Common Projects

  • Understand client branding, project specifications, and final end goals
  • Create posts for Instagram and other social media
  • Design posters, event invites, rack cards, business cards as well as branded items for gifts or marketing
  • Research best practices and build designs for email marketing on Mailchimp and other platforms

Recent Projects

Dr. Teresa Moon WordPress Blog

  • Designed and built WordPress blog for international speaker and coach, Dr. Teresa Moon
  • Installed WordPress theme, added custom branding and designs, and researched and utilized relevant plugins to track site visits, collect subscribers, and make sharing on social media easy.
  • Source images and post new blog posts as requested
  • Maintain site through backups, updates, and SEO

Bike415 Bootstrap & Flexbox Website Completed as Part of Coursework

  • Built site with Adobe Dreamweaver, using Bootstrap and Flexbox
  • Designed business name, logo, and branding as part of the project
  • Copy and images were supplied as part of the coursework
  • Features CSS transitions on both images and SVG logo

Bike415 Bootstrap & Flexbox Website Completed as Part of Coursework

  • Built site with Adobe Dreamweaver, using Bootstrap and Flexbox
  • Designed business name, logo, and branding as part of the project
  • Copy and images were supplied as part of the coursework
  • Features CSS transitions on both images and SVG logo

Type B Studio WordPress Client Support

  • Maintain, backup, and update 30+ websites weekly
  • Design new pages, troubleshoot issues, add features, and update existing content
  • Responsible for first level of support to clients, passing along advanced technical issues to developer

Margaret Cogswell Designs Technical Designer

  • Install WordPress, build child themes, launch staging or development sites, and update content at 15+ sites monthly
  • Make and implement recommendations for best practices on plugin use, site optimization, and security
  • Troubleshoot website issues and add functionalities as per client requests, using CSS, JavaScript, or plugins

Margaret Cogswell Designs Technical Designer

  • Install WordPress, build child themes, launch staging or development sites, and update content at 15+ sites monthly
  • Make and implement recommendations for best practices on plugin use, site optimization, and security
  • Troubleshoot website issues and add functionalities as per client requests, using CSS, JavaScript, or plugins

Print Media for Local Businesses Designs Completed as Part of Coursework

  • Magazine ad with coupons for local business
    • Used business's existing branding to develop attractive ads for a magazine or stand-alone notecards
    • Ads featured coupons as well as important details to know about the business

About Kristen

Kristen designed her first website while in middle school to share family photos with her grandparents abroad. Since then, Kristen has used her passion for design to run several blogs, build and maintain WordPress, Squarespace, and Drupal sites, and create graphics for web and print.

Kristen holds a Bachelor of Arts in Communication from Rutgers University and an Advanced Certificate of Web Design from Sessions College for Professional Design. When not writing custom CSS for media breakpoints or optimizing sites for faster load times, Kristen can be found baking or on a walk with her dog, Ivy.

Designs Kristen is currently crushing on: SVG animation effects, Particle JS, and Slow Journalism Infographics.

KGHeadshot-min

Technical and Development Skills

  • WordPress
  • Drupal
  • SquareSpace
  • Wix
  • HTML5, CSS3, Flexbox
  • JavaScript, Bootstrap, PHP
  • WordPress Builders and Plugins including Divi, Beaver Builder, Elementor, WooCommerce
  • cPanel and SSL Installation
  • Website Migrations and Domain Transfers

Design and Marketing Skills

  • Adobe Creative Suite: DreamWeaver, Photoshop, InDesign, Illustrator, Premiere Pro, LightRoom, XD, AfterEffects
  • Canva
  • Print & Web Graphics
  • Email Marketing Platforms including Mailchimp, Active Campaign
  • SEO
  • Google Search Console

Contact

Want to chat about your next project? I would love to hear from you.

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